Image by Steve Andrews.
AllTrails helps millions of people find and explore trails around the world. For land managers, trail organizations and recreation partners, its greatest potential may be in the data it can provide to support better decisions on the ground.
Join ORCBC for a webinar with John Ribes, Impact Program Manager at AllTrails, for a practical look at how AllTrails data and technology can be combined with local knowledge to support more resilient trail systems, improve resource allocation, and strengthen long-term tourism and stewardship efforts.
John leads the development of the AllTrails Public Lands Program, working directly with agencies and non-profit organizations to help them use technology to support safe and sustainable recreation. He brings 15 years of experience in the outdoor sector, including work as a guide, land manager and educator.
In this session, John will discuss how AllTrails shares data insights from more than 90 million users, including trail use patterns and community feedback, to help land managers and trail organizations better understand what is happening on their trails.
You’ll learn how AllTrails data can help:
Improve maintenance planning, safety alerts and resource management without adding unnecessary administrative burden
Provide insight into trail user behaviour and emerging pressure points
Support targeted education and stewardship campaigns that connect with local communities
Build partnerships where data sharing helps protect trails, maintain safe access and advance environmental goals
Can’t make it live?
Register anyway! The webinar will be recorded, and a link to the replay along with a summary of key takeaways will be sent to all registrants.
Ask questions
A live Q&A session will follow the presentation. We encourage you to submit your questions in advance during registration or bring them to the live session.
The Outdoor Recreation Council of BC is a non-profit organization. These webinars are free, thanks to the support of our generous donors and sponsors. If you would like to support our work, make a donation or get in touch about sponsorship opportunities.